The missing market
infrastructure layer.
Wholesale markets, flexibility markets, distribution networks and distributed assets all exist — but they do not coordinate in real time. Enleashed is the exchange layer that links them: network-aware, fair-priced, evidence-backed. We are raising our pre-seed round.
Why now. Five structural forces.
The conditions for a network-aware energy exchange have arrived simultaneously. The challenge is not technology — it is coordination. Enleashed is built to be the coordination layer.
Electrification is accelerating
EVs, heat pumps, batteries and solar are moving from pilot to mass market. Millions of distributed assets now exist or are planned — all capable of providing flexibility, none of them currently in a coordinated exchange.
Constraint costs are growing
UK network constraint and balancing costs have exceeded £4bn annually and are rising. The fundamental cause is mismatch between generation location, demand location and network capacity — exactly what network-aware flexibility can solve.
DSOs are mandated to procure flexibility
Distribution System Operators are required by Ofgem to use flexibility services to manage networks before building additional infrastructure. The regulatory and commercial pull is established. The exchange infrastructure to serve it is not.
Markets lack physical network awareness
Existing flexibility markets, trading screens and aggregator platforms treat the physical grid as an external constraint — if they treat it at all. None of them price, dispatch or settle against real-time network state.
Asset owners want control
The aggregator model asks consumers to hand control to intermediaries. But asset ownership is shifting to households, businesses and communities who want direct participation, transparent pricing and owner-aligned revenue.
Revenue from every layer of
exchange participation.
The business model scales with participation. Each new registered asset, cleared trade and settled event creates revenue. The model is designed to grow with the exchange — not to extract rent from participants.
Transaction fee
Fee on every trade cleared through the exchange — across all six markets. Scales with volume. Aligned with participant activity.
Market operation fee
Recurring platform fee for market access and ongoing participation. Paid by generators, suppliers and large asset portfolios accessing the exchange.
Settlement infrastructure
Fee on settlement evidence generation, certificate issuance and dispute-resistant audit record production. High-margin revenue from the evidence layer.
SaaS for DSOs / operators
SaaS licensing for network operators who need a flexibility procurement platform with UKPN-style data ingestion and DSO-specific evidence outputs.
Why this is hard to replicate. Five defensible advantages.
The moat is not just the technology. It is the combination of a novel market architecture, real network data integrations, a growing asset network, and the fair-priced coordination logic that emerges from Enleashed's doctoral research.
Holarchic AMM architecture
The Enleashed exchange uses an Automated Market Maker design adapted for the holarchic structure of the electricity network. Price signals emerge from network state and participant bids — not from a central auction that ignores local physics.
Fairness memory and cost-causation pricing
Built on peer-reviewed research into programmable fairness in electricity markets. The mechanism attributes costs and revenues to their causes — not averaged out across all participants. This is the academic foundation of the exchange.
Grid data integrations
Enleashed has implemented UKPN-style network data ingestion. Building integrations with DNO/DSO data is technically demanding and commercially gated — each integration deepens the network intelligence moat.
Asset network and consent layer
Every registered asset with verified availability, owner consent and dispatch evidence makes the exchange more liquid. The asset network compounds in value: more assets create more flexibility, more market depth, and more settlement revenue.
Exchange scaffold and settlement infrastructure
The exchange engine, market clearing logic, evidence generation and settlement infrastructure represent substantial technical capital. This is the infrastructure layer that others will need to build from scratch.
What is built. What is in development.
Enleashed is in active development. The platform, asset registration, network data ingestion and exchange scaffold are live or in progress. This is not a whitepaper — it is a working build.
- →Asset registration platform — self-serve onboarding live
- →UKPN-style network data ingestion — implemented
- →Exchange scaffold — market structure and clearing engine
- →Peer-reviewed research foundation — published
- →Mobile app — in development
- ·First live flexibility pilot with real assets and network data
- ·DSO pilot agreement — UKPN-style network flexibility procurement
- ·Generator and supplier onboarding — first multi-participant event
- ·Settlement evidence generation — full audit trail, first payouts
- ·Carbon / REGO certificate issuance — linked to metered output
From first pilot to market infrastructure.
Build and demonstrate
- →Self-serve asset registration operational
- →First live local flexibility pilot
- →UKPN-style DSO pilot integration
- →Generator and supplier onboarding
- →First evidence-backed settlement events
Operate and scale
- →Multi-market exchange operational across all six markets
- →Live DSO / network operator SaaS contracts
- →Thousands of registered assets in active use
- →Carbon and REGO certificate issuance at scale
- →PPA and community power market operational
System integration
- →Multi-DNO network integration across UK
- →Ancillary services market participation
- →International expansion into European flexibility markets
- →Settlement infrastructure licensed to third-party operators
- →Full holarchic exchange across all network levels
Common questions. Direct answers.
Full technical materials, pilot structure and financial projections available on request.
Is this an aggregator?+
No. Aggregators bundle assets under a portfolio model and take control from asset owners. Enleashed is a market infrastructure layer — an exchange — that enables direct participation by generators, asset owners and suppliers. Asset owners keep control. Aggregators can participate as a category of asset owner if they choose.
Does Enleashed replace wholesale markets?+
No. Enleashed complements wholesale markets. Wholesale prices are the anchor reference for local flexibility pricing. The exchange adds the coordination layer that wholesale markets cannot see: network-aware local price signals, physical dispatch constraints, and evidence-backed settlement. Wholesale stays wholesale.
What is the primary revenue driver?+
Transaction fees on cleared trades across all six markets, scaling with volume. Market operation fees from commercial participants. Settlement infrastructure fees from evidence generation and certificate issuance. DSO SaaS licensing for the network intelligence and procurement layer.
What is the moat?+
The combination of: (1) holarchic AMM architecture grounded in peer-reviewed fairness research; (2) growing network data integrations — technically demanding and commercially gated; (3) the asset network and consent layer that compounds with every new registration; (4) settlement infrastructure capital that competitors must build from scratch.
What does the first pilot prove?+
The pilot proves that an asset registered on the exchange can receive a network-aware price signal, respond to a local flexibility event, and have that response evidenced and settled — with the evidence linked to metered network state and the participant's registered asset. It closes the complete exchange loop with real assets and real network data.
What is the regulatory pathway?+
Enleashed operates in the existing regulatory framework for flexibility markets and distributed energy resources. DSO flexibility procurement is established Ofgem policy. Asset registration and flexibility participation are not novel regulatory categories — Enleashed provides the exchange infrastructure within the existing framework rather than requiring new regulation.
What is the biggest risk?+
Market adoption density: flexibility only becomes liquid when enough assets are registered in useful locations, and enough demand-side participants (suppliers and DSOs) are willing to procure from the exchange. The strategy is to start with a structured pilot in a specific network area — proving the exchange works with real data before scaling.
Request the investor deck.
Full technical materials, pilot structure, business model, financial projections and regulatory pathway available on request.